Will the Cedi’s Stability Endure?

By all accounts, Ghana’s macroeconomic environment has turned a crucial corner. After years of volatility and inflationary shocks, the country is beginning to experience much-needed stability and one of the clearest signs of this shift is the performance of the Ghana cedi. As of June, 2025, the cedi has appreciated by 43% year-to-date, a dramatic…

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“From Product to Powerhouse: Why SMEs Must Master Branding” (International Edition, English)

By Ibn Kailan Abdul-Hamid(PhD) In today’s competitive marketplace, it is no longer sufficient for firms particularly small and medium-sized enterprises (SMEs) to offer a product or service alone. Building a brand is essential for differentiation, customer loyalty, and long-term profitability. This publication clarifies the distinction between a product and a brand, and articulates why SMEs…

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